PPC Management Packages
FOR SMALL & MEDIUM-SIZED BUSINESSES
The skill that put us on the map. Learn more about advanced digital ads support made accessible for growing brands.
Scale your business with data-driven paid media.
More spend doesn't always equal more growth.
Successful advertising isn't about spending the most money or chasing the highest ROAS. It's about understanding where your budget can make the biggest impact, reaching the right customers, and investing in the channels most likely to support your business goals.
We help businesses build paid media strategies rooted in profitability, make smarter decisions about where to invest, and continuously improve performance over time. The result is an advertising program designed not just to generate clicks, but to support sustainable, long-term growth.
Our Most-Recommended Ad Channels
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Google + YouTube
Connect with potential customers when they're actively researching solutions, comparing options, or ready to buy. Google and YouTube can support everything from lead generation and eCommerce sales to broader brand visibility and long-term growth.
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Facebook + Instagram
Reach new audiences, stay connected with existing customers, and move people from awareness to action. Meta's platforms are often effective for businesses looking to balance brand building with measurable revenue growth.
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Pinterest
Get discovered by people actively planning future purchases and gathering inspiration. Pinterest can be particularly effective for brands in home, fashion, beauty, gifting, weddings, food, and lifestyle categories where buying decisions often begin long before checkout.
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TikTok
Introduce your brand to new audiences through highly engaging video content. TikTok can help businesses increase visibility, generate demand, and build brand awareness among highly active consumers. For eCommerce brands, TikTok Shop has also emerged as a meaningful revenue channel, creating opportunities to drive sales directly from content without requiring customers to leave the platform.
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Microsoft
Extend your search presence beyond Google and capture additional demand from Bing users. Microsoft Ads can often provide access to valuable audiences while improving overall search efficiency and market coverage.
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LinkedIn
Reach decision-makers based on professional attributes such as industry, company size, job function, and seniority. LinkedIn is often a strong fit for B2B organizations, professional services firms, and businesses selling complex or high-value offerings.
PPC Packages
Every business has different goals, budgets, and growth priorities. The PPC packages below represent common levels of support and can help provide a general sense of investment, scope, and the types of businesses each engagement is designed to serve.
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Starting at $850/m + ad spend
1 search or social channel
Who it's best for: Businesses looking to establish a strong advertising foundation on one primary platform. Often a fit for local service businesses, founder-led brands, and organizations running their first meaningful paid media campaigns.
Support: We develop the strategy, targeting, tracking, and creative assets needed to launch and optimize campaigns with confidence. The focus at this stage is building momentum, gathering data, and creating a clear path toward profitable growth.
Includes: Advertising strategy and channel recommendations, audience development, conversion tracking setup and monitoring, ad copywriting, graphic design support, light video editing, campaign creation and management, ongoing optimization, monthly reporting, and strategic recommendations.
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Starting at $1,750/m + ad spend
1 search, 1 social channel
Who it's best for: Businesses actively investing in customer acquisition and looking to expand their reach, improve efficiency, and support multiple campaigns, audiences, or offers.
Support: This level of support allows for more advanced testing, creative iteration, and strategic oversight across a broader advertising program. Ideal for businesses ready to move beyond the basics and use paid media as a meaningful growth channel.
Includes: Multi-campaign strategy and management, audience expansion and testing, conversion tracking oversight, ad copywriting, graphic design support, video editing, creative testing, landing page recommendations, ongoing optimization, monthly reporting, and strategic planning.
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Starting at $3,000/m + ad spend
Multiple search and/or social channels
Who it's best for: Established brands using paid media as a primary growth channel and requiring ongoing support across multiple audiences, offers, products, or advertising platforms.
Support: Built for businesses managing larger budgets and more complex advertising ecosystems. This level emphasizes cross-channel strategy, advanced creative testing, forecasting, and ongoing optimization designed to support scalable, sustainable growth.
Includes: Cross-channel advertising strategy, budget allocation recommendations, advanced audience and creative testing, conversion tracking management, ad copywriting, graphic design support, video editing, forecasting, reporting, ongoing optimization, and strategic planning across multiple campaigns and platforms.
What’s Included with Digital Ads Management
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Strategy + Planning
Successful advertising starts long before a campaign goes live. Every engagement includes strategic guidance around channel selection, budget allocation, audience development, creative direction, and growth opportunities to ensure advertising supports broader business goals.
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Tracking + Analytics
Reliable data is the foundation of effective decision-making. We assist with conversion tracking, platform integrations, analytics setup, and ongoing performance monitoring to help ensure campaigns are optimized against meaningful business outcomes.
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Ad Creative + Graphic Design
Strong creative is one of the biggest drivers of advertising performance. Every partnership includes graphic design support for ad creative, allowing campaigns to remain visually compelling, on-brand, and aligned with testing priorities (without becoming a full-time job for you).
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Video Editing Support
Video has become one of the most effective advertising formats across nearly every platform. We help transform your raw footage into polished, platform-ready assets designed to support engagement, testing, and campaign performance.
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Audience Development + Optimization
Finding the right audience is just as important as crafting the right message. We build, refine, and expand privacy-compliant audience strategies over time, helping ensure your advertising budget is focused on the people most likely to become customers.
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Landing Page Recommendations
Advertising performance doesn't stop when someone clicks. We review the post-click experience and provide recommendations designed to improve conversion rates, strengthen user experience, and help your website turn more visitors into customers.
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Reporting + Insights
Clear reporting, ongoing analysis, and actionable recommendations designed to help you understand what's working, what's changing, and where the next opportunities for growth exist.
Q: How do I choose the right PPC package?
The short answer? You don't have to.
Every digital ads engagement starts with research and analysis—not a sales pitch. Before making a recommendation, we review your business goals, current marketing efforts, website performance, and growth opportunities to determine whether digital advertising is the right next step and, if so, where your budget is most likely to create impact.
As part of this process, we conduct a website conversion review to ensure your site is prepared to turn traffic into customers. We’ll never suggest that you pay for more visitors if your website isn't equipped to convert them. If we identify opportunities for improvement, we'll provide recommendations and can support landing page optimization or development before building ad campaigns.
From there, we develop a customized proposal outlining recommended channels, suggested budget allocation by platform, preliminary forecasting, and the level of support best aligned with your goals. Our objective is never to sell the largest package—it's to recommend the strategy most likely to help your business grow profitably and sustainably.
Trusted By
Why Businesses Choose Us for PPC Management
A PPC agency for small and medium-sized businesses should make advertising investment easier to understand, not harder to manage. Many businesses choose to outsource PPC management because they want experienced oversight, clearer reporting, and recommendations grounded in data rather than guesswork. They also want confidence that the details shaping campaign performance—from audience strategy and budget pacing to tracking accuracy and account health—are being actively monitored and improved.
What makes our approach different is the level of support included in every engagement. While many PPC agencies treat creative development, analytics, and conversion tracking as separate services, we view them as essential parts of effective campaign management. Every partnership includes strategic guidance, graphic design support, video editing assistance, reporting, and analytics oversight, creating a more complete picture of how advertising contributes to business growth.
Our approach centers on practical account management, transparent communication, and decisions you can follow without needing to decode every change on your own. You should be able to see what work is happening across campaigns, how performance is being evaluated, and how recommendations connect back to your larger business goals. That level of visibility matters when you're trusting someone else to manage your ad spend.
Other PPC Support Services
Landing page design + optimization
Your ads can only perform as well as the pages they lead to. When appropriate, we provide landing page strategy, copywriting, and design support to help create a smoother path from click to conversion and maximize the return on your advertising investment.
On-site content shoots
For brands who need stronger visual support, on-site content capture is available for clients in and around Augusta, GA and Dallas, TX. These sessions are designed to efficiently capture a bank of high-quality brand assets—from behind-the-scenes moments and founder footage to product, service, or lifestyle content that supports your broader ad creative strategy.
UGC + remote content production
For brands that need additional creative support beyond existing assets, we offer select content production designed specifically for ads use. This may include product unboxings and user-generated-style content for eCommerce brands, or remotely produced social creative for businesses that need more consistent visual support without coordinating a full on-site shoot.
Frequently Asked Questions
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Yes. We’ll start with an audit to identify what’s worth keeping, what needs to change, and where performance issues might be coming from before ongoing management begins.
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Launch timing depends on account readiness, tracking setup, approvals, new creative production needs, and whether campaigns are new or inherited. Early data can come in quickly, but meaningful results depend on budget, competition, offer strength, landing-page readiness, and how much optimization the account needs once it is live.
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No. We’ll guide you through securely setting up your ads payment method, and it will be billed directly to your card or account of choice. We will align on monthly budget prior to the launch of any campaigns.
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Every business is different, which is why we provide customized recommendations rather than one-size-fits-all budgets. During the proposal process, we'll evaluate your goals, industry, competition, and historical performance to recommend a budget designed to create meaningful results without overspending.
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Not necessarily. Many clients provide existing brand photography, user-generated content, or simple videos captured in-house. We provide creative direction and include graphic design and video editing support to help transform available assets into effective advertising creative.
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The right platform depends on your audience, goals, budget, and business model. Rather than recommending every channel, we focus on identifying the platforms most likely to generate meaningful results and build a strategy around those opportunities.
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Before recommending any advertising strategy, we conduct a website and conversion review to ensure your site is positioned to turn visitors into customers. If improvements are needed, we'll provide recommendations and can support landing page optimization before scaling traffic.
Skip straight to booking your discovery call here, or get in touch with preliminary questions here. We’ll get back to you within 2 business days.